Pomeroy Resorts Logo Projects
Pomeroy Lodging’s diverse portfolio spans hotels, ski resorts, restaurants, and tourism experiences, each with its own audience and personality.
Services
Brand Identity
Agency
JYZ Design
Pomeroy Lodging has a diverse portfolio of hotels, resorts, restaurants, and tourism experiences, each with its own audience and personality. I’ve created a range of logos for their different properties and initiatives, from mountain resorts and restaurants to events and Explore Kananaskis tourism campaigns. Each project called for a different creative direction, showcasing my ability to adapt the design to the brand, audience, and experience being promoted.
Brand Identity
Alyeska needed a logo for its on-mountain pizza restaurant, where skiers and snowboarders can grab a quick slice and get back to the slopes.
Fireside Moments is a complimentary hotel experience where guests can gather around the fire, roast marshmallows, and make their own s’mores.
Designed for skiers and snowboarders, Peak Pass is a programme built around time on the mountain, progression, and having fun on the slopes. I presented two logo concepts to explore different directions for the brand.
The Kananaskis Marathon logo brings the landscape into the race, featuring the mountains and familiar elements of the area in a design inspired by a classic marathon medal.
Ullr Fest brings Viking spirit to the slopes with plenty of snow, skis, and winter fun. The logo combines a Viking helmet, burning skis, and fire to capture the wild energy of the event.
